Community Engagement Masterclass - Featuring Matthew Gordon, OurSay

Masterclass: Responding to Community Feedback: The Art of Risk Communication

About the Program: This master class has been designed to help people working in local government to better understand:

• Measuring and assessing public perceptions of risk
• Responding to non-technical, emotional cues from the community
• Strategies for Outrage management, Crisis communications
• Changing behaviours through precautionary advocacy

Masterclass: Preventing Social Media Train Wrecks

About the Program: This master class has been designed to assist local government officers to:

• Review and reflect on how Australians are using social media
• Tailor strategies to attract engagement with specific groups
• Provide a high-value, low-cost proposition for your organisation to reach more people in an hour than a traditional method could achieve in a week
• Understand that social media has been used in high-profile and successful engagement processes and how it has contributed to professional solutions and improved outcomes.
• Minimise and mitigate risks, leading to improved uptake and outcomes

Rockhamption Brochure and Registration 2018.pdf